LogicPlay

Game Day Content, Scoring, and Control in One Platform

Built for athletic departments, stadiums, and venues to control scoreboards, IPTV, and digital signage from a single interface

Most Game Day Systems Don’t Talk to Each Other
  • Scoreboards, signage, and IPTV operate independently
  • Content updates require multiple systems and operators
  • Sponsor activations are manual and inconsistent
  • Real-time control is limited or delayed

LogicPlay brings everything together into one coordinated workflow

A Unified Game Day Platform
  • LogicPlay is the sports-focused version of Storyteller, designed to integrate scoreboard data, live video, and digital signage into a single operational layer.
  • It allows operators to control what fans see across the venue in real time, without switching between systems.
Scoreboard Integration
  • Direct integration with major controllers (Daktronics, OES, FairPlay)
  • Automatically trigger content based on game events
Real-Time Content Control
  • Update screens instantly across the venue
  • Control zones, groups, or individual displays
Sponsor Activation
  • Schedule and trigger sponsor takeovers
  • Align ads with game moments and high-visibility events
IPTV + Digital Signage
  • Distribute live feeds across the network
  • Overlay graphics, menus, and messaging dynamically

From Game Data to Fan Experience

  1. Ingest
    Scoreboard data, video feeds, and schedules are brought into LogicPlay
  2. Configure
    Define layouts, zones, and rules for content behavior
  3. Control
    Trigger content manually or automatically based on game events
This image depicts a live basketball game with a digital scoreboard showing the score as Home 55 and Visitor 39 with 2:11 remaining. The scoreboard prominently displays a "MAKE SOME NOISE!" graphic.
High School Athletics
  • Simplified game day operations with limited staff
  • Automated sponsor rotations and scoreboard sync
College & University Venues
  • Multi-venue control across campus
  • Centralized content management for athletics and events
Arenas & Large Venues
  • Coordinated control across LED, IPTV, and concourse displays
  • Advanced sponsor activation and premium inventory monetization

Why LogicPlay

  • Built for live environments, not retrofitted signage software
  • Native scoreboard integration, not workarounds
  • Designed for operators, not IT teams
  • Scales from a single field to multi-venue deployments
  • Backed by Metinteractive integration and support

See LogicPlay in Action

We’ll walk through a real deployment and show how LogicPlay simplifies game day operations while increasing sponsor value.