Scoreboards, signage, and IPTV operate independently
Content updates require multiple systems and operators
Sponsor activations are manual and inconsistent
Real-time control is limited or delayed
LogicPlay brings everything together into one coordinated workflow
A Unified Game Day Platform
LogicPlay is the sports-focused version of Storyteller, designed to integrate scoreboard data, live video, and digital signage into a single operational layer.
It allows operators to control what fans see across the venue in real time, without switching between systems.
Scoreboard Integration
Direct integration with major controllers (Daktronics, OES, FairPlay)
Automatically trigger content based on game events
Real-Time Content Control
Update screens instantly across the venue
Control zones, groups, or individual displays
Sponsor Activation
Schedule and trigger sponsor takeovers
Align ads with game moments and high-visibility events
IPTV + Digital Signage
Distribute live feeds across the network
Overlay graphics, menus, and messaging dynamically
From Game Data to Fan Experience
Ingest
Scoreboard data, video feeds, and schedules are brought into LogicPlay
Configure
Define layouts, zones, and rules for content behavior
Control
Trigger content manually or automatically based on game events
High School Athletics
Simplified game day operations with limited staff
Automated sponsor rotations and scoreboard sync
College & University Venues
Multi-venue control across campus
Centralized content management for athletics and events
Arenas & Large Venues
Coordinated control across LED, IPTV, and concourse displays
Advanced sponsor activation and premium inventory monetization
Why LogicPlay
Built for live environments, not retrofitted signage software
Native scoreboard integration, not workarounds
Designed for operators, not IT teams
Scales from a single field to multi-venue deployments
Backed by Metinteractive integration and support
See LogicPlay in Action
We’ll walk through a real deployment and show how LogicPlay simplifies game day operations while increasing sponsor value.